Improving Employee Retention Through Surprising New Insights

Case Story #4

The Challenge

Our client, a mid-sized company with approximately 200 employees, experienced a spike in employee churn. It was unclear why employees had become so dissatisfied within such a short period of time, and the company's employee satisfaction surveys were of no help in figuring out the conundrum.
 
 
 
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Our Approach

We first engaged junior, mid-level, and senior employees across all functions of the company in focus groups to qualitatively assess company and team dynamics. We then implemented Employee Value Management, a survey-based system that evaluates exactly what matters most to employees and how well the company is doing along each dimension.
 
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The Insight

Our client had massively underestimated the value of job flexibility to their employees while overestimating the importance of bonuses. Furthermore, the company suffered from a crisis of confidence -- gross misalignment caused employees to believe the company was headed in the wrong direction.
 
 
 
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Thriving Employees

Our client took swift action against these insights. They de-emphasized their bonus incentive program; focused on relaxing their policies around work hours and remote working; and implemented managerial initiatives to create better alignment and transparency around key objectives. This collection of data-driven actions led to increases in employee retention and dramatic improvements in satisfaction.
 
 
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